Keep Eyeshadow in Place for Hours

I hate the way eyeshadow wears out by the end of the day, all of it sliding into the crease of the eye leaving you looking like you've taken to lining the middle of your lid with goop. Luckily, there are a few tricks I've picked up over the years to help you keep that from happening ever again.

The Amazing Wonderful Eyeshadow Primer

Primers are one of those ingenious beauty products that I swear by. I like to think of them in the same way you would paint: you always prime a wall before you paint it, so why not prime your face or your lids first too?

Primers are your best bet for keeping shadow in place for hours. My absolute favorite eyeshadow primer is Urban Decay's Primer Potion (buy it online). It goes on clear and consistently keeps shadow in place for hours. I've worn it for years and loved the way it lasted even through workouts and long days in humid cultures like my hometown of Brenham, Texas, in August.

M.A.C.'s Paints

Long before I learned about eyeshadow primer, I used M.A.C.'s 'Paints' as a primer. I still use it on occasion because it works just as well as primer.

The pearlized texture stays put all day and into the night and I'm convinced it wouldn't leave your lid for weeks if you didn't take makeup remover to it. You spread it on your lid then top it with your eyeshadow and Voila! your good to go for days.

I like 'Stilife' but there are a dozen colors to choose from.